Track images from your sporting events with your sponsors Logos

Red Bull driver Sebastian Vettel of Germany, AP Photo/Shizuo Kambayashi

Red Bull driver Sebastian Vettel of Germany, AP Photo/Shizuo Kambayashi

Sporting events are a major source for companies looking for marketing opportunities. Global sporting brands,  reach audiences on every continent. This is worth millions to the brands and they are in constant pressure to prove the value and exposure of sponsorship to their clients.  Multiple logos fight for space therefore one needs to  ensure that you can track instances of the brands being photographed and published. 

IDS’s proprietary image matching technology was perfectly suited to this challenge. 

 (Photo by Ross Kinnaird/Getty Images)

 (Photo by Ross Kinnaird/Getty Images)